Widest ever broadcast coverage for the first standalone ICC Women’s World Twenty20 announced
The International Cricket Council today announced the details of its broadcast coverage plans for the ground breaking ICC Women’s World T20 2018 in the West Indies. The tournament, which has been separated from the men’s event for the first time to give its own identity and place in the international cricket calendar, will see all matches being broadcast live for the first time in more than 200 countries around the world.
Building on the momentum from last year’s ICC Cricket World Cup which broke all viewership records with 180 million people watching the final, the coverage is part of the ICC’s commitment to accelerating the growth of the women’s game. It also reflects a growing demand for women’s cricket, 70% of cricket’s one billion plus fans said they wanted more coverage of the women’s game in the recent ICC global market research project.
Star Sports, ICC’s Global Broadcast Partner, and its licensees will bring coverage to fans across the world through live and highlights television coverage in close to 160 territories. Whilst the live digital coverage - simulcasts on mobile and other digital platforms like Hotstar in India and other parts of the world and channel apps such as ESPN Play in the host nation, will be available globally – in over 200 territories.
The 19 broadcast partners confirmed for the event include Star Sports (India and the rest of the Indian Sub-continent), Sky Sports (United Kingdom & Republic of Ireland), SuperSport (South Africa and Sub-Saharan Africa), OSN (Middle East & North Africa), Fox Sports (Australia), Willow TV (USA), Sky TV (New Zealand), Ten Sports (Pakistan), ESPN (Caribbean), Gazi TV (Bangladesh), SLRC (Sri Lanka), Fox Networks Group (South East Asia) and Digicel (Pacific Islands).
In addition, the semi-finals and final will be broadcast live in China via Star Sports China and the Final broadcast live to certain territories in South East Asia.
Short form near-live digital clips will be available in 179 countries via 12 licensees, including Hotstar (India), BBC (UK & Ireland), ESPNcricinfo (UK & Australia), Cricbuzz (USA & Canada), OSN (MENA), Dialog (Sri Lanka), Cricingif (Pakistan), Bongo (SE Asia), Cricket Gateway (SE Asia & Australia), Bolt (SE Asia), SKY (New Zealand) and Channel 2 Group (UK & Ireland, Europe, Sub-Saharan Africa, Caribbean, Australia and SE Asia).
Aarti Singh Dabas, Head of Media Rights, Broadcast and Digital, ICC:“The ICC Women’s World Cup last year proved that there is huge demand for the women’s game. By providing extensive coverage of the pinnacle women’s event in the T20 format, we are catering to that growing demand from fans to have more and better coverage of women’s cricket.
“We are fortunate to have broadcast partners led by Star Sports who are committed to growing the women’s game and providing such broad coverage that will shine a light on new heroes and role models.”
The commentary line-up for the event features former India captain Anjum Chopra, former Australia player Lisa Sthalekar, leading cricket broadcaster Melanie Jones, former England captain Nasser Hussain, former India batsman Sanjay Manjrekar and former West Indies bowler Ian Bishop amongst others in the 14-member panel.
The coverage, produced by ICC TV, will see a minimum of 22 cameras at all three venues and the semi-finals and the final in Antigua will also see the use of a Spidercam – the first time the camera is being used for cricket in the Caribbean.
The Decision Review System (DRS) using ball-tracking and edge detection technology, will be implemented for the first time at any ICC World Twenty20 event – men’s or women’s
Anjum Chopra: “Women’s cricket has improved by leaps and bounds and what we get to watch now is some very high quality cricket. The ICC Women’s World Cup last year was huge in the way women’s cricket was broadcast and consumed, and it’s no surprise that we’re now seeing all 23 games of the ICC Women’s World T20 being broadcast live. It will be the first standalone Women’s World T20 and I’m sure fans from all over the world are looking forward to this event. I’m glad to be a part of this.”
Nasser Hussain: “I’m keenly awaiting the ICC Women’s World T20 2018. This is the first standalone Women’s World T20 and a huge step forward for the women’s game. With increased exposure and all matches being broadcast live, the number of fans of the women’s game will only increase.”
Sanjay Manjrekar: “I was fortunate enough to cover the ICC Women’s World Cup 2017 in England. It was a tremendous success with the final played in front of a packed house at Lord’s. I look forward to working on this edition of the ICC Women’s World T20 in the West Indies where every match will be broadcast live. I can’t wait for the tournament to start!”
Lisa Sthalekar:“The build-up to the ICC Women’s World T20 has been fantastic and the tournament is now upon us. I’m really happy to be part of the broadcast coverage and I’m looking forward to witnessing some top-class women’s cricket. I’m sure we will have a lot of exciting matches during the tournament.”
The Commentators’ Team: Melanie Jones, Lisa Sthalekar, Ebony Rainford-Brent, Nasser Hussain, Ian Bishop, Lesley Murdoch, Sanjay Manjrekar, Anjum Chopra, Alan Wilkins, Tom Moody, Mark Butcher, Daren Ganga, Natalie Germanos and HD Ackerman
More about the coverage: ICC, aided by its production partners Sunset+Vine and equipment partners NEP Broadcast Solutions, will produce the live match coverage. The pictures will be accompanied by graphics designed by creative agency DixonBaxi and operated by Alston Elliot, who will provide live real-time scoring graphics. Deep data and analysis will be provided by CricViz.
Hawk-eye will provide a ball tracking system and edge detection solution for the Decision Review System.